What The Heck Is An Opt-in
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photo by jessicafm
An Opt-in is simply a subscriber who has agreed to get your messages.
There’s a few different ways to verify whether or not you’ve agreed to get mail from someone. Let’s say for te sake of argument that you just have to have my book that featured on the top right hand side of this page. When you enter your name and email address into that form, you will almost instantly get an email from me that asks you to please verify that you agree to receive information from profitablesistas.com.
What The Heck Is A List
A list is just what it says. It’s a list. You know; a shopping list, christmas list, to-do list. Naahh. Just kidding. In the world of internet marketing and/or affiliate marketing a list = the names and email addresses of those people that you have access to.
Understand? I hope so. However, let me further clarify. Let’s say you have a passion to start an online business selling coffee and metal coffee cups. You just love coffee and you have marketed and advertised and built your squeeze page to attract only those folks who are also interested in metal coffee cups. I mean you have a collection of about 35 cups. So, 
you are considered coffee cup queen.