Search Engine Optimization And How It’s Vital

An online business is a cut throat business. If you are trying to make money from home you have to arm yourself with the proper know-how and the tools to make your site a cut above the rest. Each day, more and more people are using seo to get there sites to the top of the search engines, but if you lose your focus, you may just get trampled on and be left in the abyss and you will not be making money from home.

Search Engine Optimization or SEO is a term widely used today by many e-commerce sites. For the past few years and for years to come, search engines will be the most widely used internet tool to find the sites that they need to go to or the product or information they need.

Most people that use search engines only use the first page of the results. Making it to the first page, or better still at the top of the first page is a barometer of a sites success in search engine optimization. You will get a higher ratio of probability in being clicked on when you rank high. The more traffic for your site, the more money you rake in.

Each day is a new day for all internet marketers to make them selves rank higher using seo. It is imperative to improve on your webiste everyday in order to improve your ranking.

With proper seo you can have the benefit of generating a huge traffic. Let’s say that you get 1 sale for every 10-20 visitors to your site. If you only get 20 people to your site every day you will only make 1 sale, but if your getting 200 people a day from the search engines….. Well you do the math.

So once again, what is search engine optimization? Search engine optimization is utilizing tools and methods in making your site top ranking in the results of search engines. Getting yourself in the first page and better yet in the top half of the page will ensure that your site will generate public awareness of your site’s existence and subsequently generate more traffic, traffic that could lead to potential income and business.

Search engine optimization requires a lot of work to be fully realized. There are many aspects you have to change in your site or add as well to get search engine optimization. These will include getting lots of information about the keyword phrases that are popular in regards to your sites niche or theme.

You may also need to rewrite your sites contents so that you could get the right keyword phrases in your site without making it too commercial but light and informative. There are certain rules and guidelines to be followed with making your site’s content applicable and conducive to search engine optimization.

You will also need to collaborate with many other sites so that you could get link exchanges and page transfers. The more inbound and outbound traffics generated by sites among others are one of the components search engines uses to rank sites.

Try to search the internet for many useful help. Tips, guidelines and methods for search engine optimization are plenty to be found. Read many articles that can help you optimize your site in search engine results. The more knowledge and information you gather the better. This will all help you in getting those high rankings. This may require a little time and effort in your part but the benefits will be astounding.

If you can part with some money, there are many sites in the internet that can help you in search engine optimization. There are many sites that help in tracking keyword phrases that can help your site. There are also some content writers that have lots of experience in making good keyword laden content for your sites that have good quality.

Act now and see the benefits garner with search engine optimization. All of these will result to better traffic and more business for your site and company.

Read how to get more web traffic in any niche – read this site for more details.

Ken McAuthur on FTC Guidelines – Oh Boy!


My Friend and mentor Ken McArthur has an interesting post on how the government (FTC) is now regulating testimonials that affiliate marketers use.

If you are into affiliate marketing, blogging, or doing any sort of internet online business, you had better keep yourself knowledgeable and up to date on these new FTC guidelines. Stay head of the game and read the post @ Ken McArthur’s Learning Blog.

Here’s John Carlton’s take on the above matter John Carlton The Marketing Rebel Rant

What The Heck Is A Squeeze Page

I’ve been asked this question way too many times. What exactly is a squeeze page?

Well ladies, it’s exactly that. A one page website that is built with the intention of squeezing your name and email address in exchange for some sort of goodie. You see, the money is in your list. You may or may not hear that saying before. Some professional internet marketers use this method of marketing to build a list of subscribers who are interested in what they have to offer.

Have you ever seen a one-page site that basically tells you something like “Enter your name and email address for the latest, greatest secrets to blah, blah, blah?” They usually have some sort of description of whatever it is they are offering and a testimonial or two and that’s it.

You enter your name and email address on the one page website and they then send you whatever it was they promised and additional information they think you may be interested in.

photo by RyanDianna

Of course, I am simplifying for the sake of the blog post, you say. No. I’m not.

It’s rather simple. A squeeze page is a one-page website that is built with the intention of getting your contact information so that a list of subscribers is built to further contact with more valuable information. Is a squeeze page going to help you build relationships? No doubt.

I have learned from some of the most famous internet marketers that this is the way to go in certain instances. Others will argue that fact. It’s simply a matter of “what’s in your action plan?”

If your plan is to build a list of interested subscribers (and it should be) and you plan to advertise your website via pay-per-click to accomplish this task, you probably should use this method for more efficient tracking and to get the names and email addresses of those that want more of what you have to offer.

Is a squeeze page gonna help you in your business?  Sure will.

Quit Procrastination Now

photo credit: chris.corwinLast

It has come to my attention that many women are trying to quit procrastination and get the things done that they know they need to do for themselves. Women wear so many hats and some of us have this notion that all the hats we wear must be the right size and right fit. This is my quest to help you overcome this common habit.

Let me start out by pointing out that there must be a reason you are procrastinating. In my readings I’ve found that the causes of this behavior is often one of several things: a fear of failure, not having a clear vision and/or not being organized.

I say you can quit procrastination like you can quit that lame ass excuse for a man your dating.  Now, while both of these situations can lead to self-sabotage, I certainly understand that they are not that easy to overcome. However, I bet my hard earned money that you can learn to make both of them a thing of the past.

Here are tips to get you started:

  • Change your mind set. Start immediately to think positively and realistically.  Look for and find whatever it is that motivates you and put it to use. Talk to yourself out loud (positive self-talk) about what it is you want to accomplish.
  • Have a clear and concise vision. Take some time to think about goals and desires and make certain that they are achievable and very very clear.
  • Break your goals down into bits of smaller more attainable goals. Don’t allow your goal setting to overwhelm you. Be realistic about how much time you need to achieve your goals.
  • Write it down. Purchase, buy or borrow a legal pad, note book, diary or any thing else you can write into and jot down every single thing you need to do. I mean everything.  I prefer to do this task at night right before bed. However, you can choose to do it in the morning as you rise.  Whatever time you choose to do it, do it.
  • Cross-Out Method. This is the method of crossing out everything that you have totally gotten completed. For example, let say you had jotted down six things on your to-do list last night. Well, before you start your next list, you should cross out each task that you have successfully accomplished. If there are things on the list that you haven’t completed, put it on the top of your list for tomorrow.

If you think you have a medical condition, then please seek professional help. Some women may need therapy while others may just require self help tactics like the ones I’ve listed above.

The above tips are guaranteed to help you overcome and quit procrastination. Once you learn how to take charge of your life and quit procrastination, you will persevere. Women in business can’t afford to not overcome this habit.

What The Heck Is An Opt-in

photo by jessicafm

OkayAn Opt-in is simply a subscriber who has agreed to get your messages.

There’s a few different ways to verify whether or not you’ve agreed to get mail from someone. Let’s say for te sake of argument that you just have to have my book that featured on the top right hand side of this page. When you enter your name and email address into that form, you will almost instantly get an email from me that asks you to please verify that you agree to receive information from

Once you click on the link in that first email, you have opted in to my lists of subscribers (or I have a new opt-in.) For internet marketers, this is a must with all the spam laws and crazies out there.

In short, you will have agreed to receive mail from me, in addition to the book I promised, and any further communications that I think you may be interested in. I will then send you the book I promised and hope that you will follow my lead on other juicy tidbits of information.

Now, remember I talked about lists and list building. Well, these are the people on you lists who have agreed to receive you juicy information. As an internet marketer you’ll want to offer something in exchange for providing that value in email address and name. Your autoresponder will handle all of the details of your subscribers opting in and out of you subscriber list.

There’s another lesson to be learned here. At the bottom of every email you receive from any internet marketer should have a link to opt-out. Opt-out is the opposite from opt-in. If you click the opt-out link in any email, you will be , in essence, saying “I don’t wish to receive any further communication from this internet marketer.”

I hope you enjoyed this lesson. Now ladies on to list building your list of opt-in’s!